Gloforms

Gloforms is an advergame developed for C. & J. Clark to promote their Gloforms line of children's shoes. The game centers around the titular gloforms, a race of jellyfish-like creatures, as players guide them using each of the Gloforms' unique abilities to help save the bulbs of glowing knowledge. Also included within the game are random factoids about things such as the human body and a hologram feature, requiring players to cut and set up their Gloforms shoe box which includes a specially-designed prism.